Powerful Differentiation: How to stand Out in the Sea of Sameness

Learn how to build a brand and differentiation strategy that transforms your organization and growth by resonating with people at the heart and gut level.Your brand is your truth. It’s how you show up in the world as an organization, and it’s what sells for you when you’re not in the room. Branding is one of the few marketing tools that can improve revenue growth and profitability. How? Branding is how you are perceived. Your first impression either sets you up to win—or lose. With so much competition and distraction, how do you stand out? How do you build a presence that drives your business?

In this workshop, get ready to

Build your incomparable message
Understand how decision-making occurs in the brain
Learn how color theory and symbolism speed up decision-making
Understand how branding impacts profit
Learn the top ten words you should never use in your branding

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TypeKeynote
TypeWorkshops

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